Pembridge helps Community Interest Company achieve sustainability

London, England - Germination CIC is an experiential marketing and communication events agency incorporated as a Community Interest Company (CIC). Over three years it has built a niche for itself seeding new ideas and messages in the minds of opinion formers and early adopters on behalf of both private and public sector clients. With a growing client list and a proven track record delivering events, Germination was already succeeding creatively and on delivering its social enterprise mission when the management team approached Pembridge. Their question working with Pembridge today was: how can we achieve commercial sustainability?